Case Study 01: Garuda Kids Play
Where They Started
Garuda Kids Play came to us at an early stage, with strong intent and ambition but an identity that was still evolving. Like many founder-led businesses, the ideas were present, but they lacked clarity, consistency, and maturity in how they were communicated to the market.
Our Role
We worked closely with the founder to understand the business vision, the market they wanted to address, and how they wanted to be perceived. Instead of rushing into surface-level design, we focused on shaping a clear narrative and a strong foundation the brand could grow on.
This included defining their identity, refining how the brand presents itself visually and verbally, and creating a cohesive presence that felt confident and credible.
How the Story Evolved
As the business grew, our involvement extended beyond identity. We designed and developed their website, supported their communication needs, and continued refining how the brand showed up across platforms and conversations.
Where They Are Today
Garuda Kids Play is now a well-recognised name in its space, and our association continues even today as a long-term creative and marketing partner. What began as early-stage brand thinking has evolved into an ongoing relationship built on trust, clarity, and shared growth.
Case Study 02: PhotoFlash Photography Studio (Hanumanth Nagar, B'lore)
Where They Started
PhotoFlash was a traditional photography studio operating in a highly competitive, crowded market. While the technical capability was present, the way the studio presented itself — visually and spatially — did not reflect its true potential or appeal to a modern audience.
Our Role
We stepped in to help reimagine how PhotoFlash should be positioned in the market. This began with redesigning the logo and redefining the studio’s visual identity, ensuring it felt contemporary, professional, and aligned with the kind of clients they wanted to attract.
Beyond the Logo
Our work went beyond identity design. We guided the overall rebranding effort, including how the studio space itself should be experienced. From visual cues to layout thinking, we helped them rethink how their physical environment supports their brand story.
Current Phase
The studio revamp is currently underway and nearing completion. Once finished, PhotoFlash will not only look different, but present itself with far greater confidence — making it easier for them to pitch their services, attract the right audience, and stand out in their locality.
Startup Story Crafter works with founders and businesses who value clarity, patience, and long-term thinking over quick fixes.